Sustainable Kidswear in Amsterdam: A Local's Guide

Sustainable Kidswear in Amsterdam: A Local's Guide

Quick answer

Amsterdam's best sustainable kidswear isn't in one shop — it's spread across a handful of neighbourhoods. Head to Amsterdam-Noord for preloved consignment racks, De Baarsjes and Oud-West for organic and secondhand mixed together, and De Pijp / Amsterdam-West for the family hangouts with playgrounds attached. Below is a real, walkable shortlist — including where the "sustainable" story is genuine, and where a stop is just a great family afternoon.

Amsterdam, capital of slow kids fashion

Amsterdam has quietly become one of Europe's best cities for sustainable children's clothing. Circular-economy thinking runs deep here — from the city's famous second-hand culture to a wave of local brands producing organic, made-to-last kidswear.

Small independent Amsterdam kids clothing boutique with organic cotton clothes on wooden hangers

What "sustainable kidswear" means here

Look for three signals when shopping in the city (or from it): certified materials like GOTS organic cotton, local or small-batch production instead of anonymous mass manufacturing, and design that outlives a season — unisex cuts and oversized fits that hand down between siblings.

Made in Amsterdam, worn everywhere

Every.Body Amsterdam is part of this movement: our oversized kidswear is designed in the city and many pieces are handmade locally in small batches, using 100% GOTS-certified organic cotton. The philosophy is simple — fewer, better pieces that grow with your child. See what that looks like in our collection, from oversized denim to organic baby essentials.

Secondhand & circular: the resale scene

This is where Amsterdam's sustainability story is strongest. A handful of shops run on a genuine circular model — parents bring in outgrown clothes and toys, get a cut of the resale price, and someone else's kid gets a second life out of them.

Parent and child walking along an Amsterdam canal street in oversized organic cotton kidswear

Rookie Amsterdam (formerly RecycleKid) — Amsterdam-Noord

Van der Pekstraat 101 & Purmerplein, Amsterdam-Noord — view on Google Maps

Two locations in Noord selling preloved children's clothing alongside new sustainable gifts and books. Bring in your own outgrown pieces and take home 40% of what they sell for — everything else is genuinely recycled or upcycled rather than binned. Run by two sisters, it's one of the most established resale addresses in the city. rookieamsterdam.com

Ziggy & Lucy — Amsterdam-West

Sint Willibrordusstraat 58M, Amsterdam — view on Google Maps

A secondhand shop for kids aged 0–12, with a nice twist: anything that doesn't sell gets donated to local initiatives like Moeders van Noord and Cordaan instead of going to waste. A good stop if you're clearing out a wardrobe as well as filling one. ziggyandlucy.com

Wollepop — Amsterdam-West

Postjesweg 50, Amsterdam — view on Google Maps

Handmade and sustainable pieces sit alongside a genuinely good secondhand rack, plus children's books and wooden educational toys. Everything leans on natural materials — organic cotton, wool — rather than synthetics. wollepopamsterdam.com

Monti's World — De Pijp

Ceintuurbaan 143, Amsterdam — view on Google Maps

A Montessori-inspired toy store and bookable playroom, worth knowing for its "preowned" resale category alone — toys get a second home once your child has outgrown them, instead of sitting in a cupboard. A genuinely nice place to let kids play while you shop. montisworld.nl

Organic and small-batch: new kidswear worth seeking out

If secondhand isn't what you're after, this is the shop to know for new organic basics.

Knotsknetter — Amsterdam-West

Jan Evertsenstraat 100H, Amsterdam — view on Google Maps

A shop and webshop built around sustainable, organic baby and kids' clothing from brands like Bobo Choses, Liewood, and Konges Slojd, plus a dedicated kids' hairdresser and a recycled-toys section. One of the few Amsterdam addresses where "duurzaam" (sustainable) is the actual sorting principle for the racks, not just a marketing word. knotsknetter.nl

Worth the trip: family spots around town

Not every good kids' address in this city is a sustainability story — some are just excellent places to spend an afternoon with your kids, and worth knowing about honestly rather than forcing an eco-angle that isn't really there.

Wijs West — Amsterdam-West

Bilderdijkstraat 62, Amsterdam — view on Google Maps

The best all-round kids' destination on the West side: a play area for the kids, decent coffee and snacks for the parents, a kids' hairdresser, workshops, and a toy and gift selection worth browsing. Built as a hangout as much as a shop.

MiniMarkt

Beethovenstraat 5, Amsterdam — view on Google Maps

A children's paradise on Beethovenstraat — clothes, gifts, accessories, a kids' hairdresser and even space for a birthday party, plus breakfast and lunch for the adults doing the waiting. Good for a proper morning out, not just a quick errand.

Gone with the Wind — near the centre

Vijzelstraat 22H, Amsterdam — view on Google Maps

A well-stocked toy shop just off the centre with a genuinely nice selection — good for a gift stop if you're already in town rather than a destination on its own.

De Kinderboekwinkel — the Jordaan

Rozengracht 34, Amsterdam — view on Google Maps

The oldest dedicated children's bookstore in the Netherlands, with a genuinely thoughtful, inclusive selection of kids' books. Not a clothing stop, but if you're building a sustainable, considered kids' routine, a good book does the same job as a good garment: it gets used for years and handed down. kinderboekwinkel.nl

Folded secondhand and organic kids clothing in a canvas tote near an Amsterdam canal

Tips for shopping sustainably with kids in Amsterdam

  • Buy one size range, not one size — oversized fits last 18–24 months
  • Check the label for certifications, not just the word "eco"
  • Choose neutral palettes so pieces mix, match and hand down
  • Think cost per wear — a €50 garment worn 200 times beats a €15 one worn 20 times
  • Try the resale shops first — Rookie, Ziggy & Lucy and Wollepop all sell perfectly good secondhand pieces at a fraction of retail

FAQ

Does Every.Body Amsterdam ship outside the Netherlands?

Yes — we ship across Europe and beyond, with free shipping in the Netherlands from €69.

Where can I buy secondhand kids' clothes in Amsterdam?

Rookie Amsterdam (two locations in Noord), Ziggy & Lucy in Amsterdam-West, and Wollepop are the most established consignment shops — all let you drop off outgrown clothes for a cut of the resale price.

Is there a Montessori-style toy store in Amsterdam?

Monti's World on Ceintuurbaan in De Pijp is the best-known one — a curated toy selection alongside a bookable playroom and a preowned resale category for toys your child has outgrown.

Are all these shops in the city centre?

No — deliberately not. Most of the best kids' shops in Amsterdam sit outside the tourist centre, in Noord, West and De Pijp. Only Gone with the Wind and De Kinderboekwinkel are a short walk from the centre.

Keep exploring